AI isn’t 42. It isn’t the answer to everything.
‘Can we use AI to…..’? is something one hears oft.
We’ll use AI to solve it, say startups, to gnarly problems
A human centric approach to designing AI starts, rightly so, with the user problem in focus’
‘How can we solve for x?’
‘Can AI solve for this problem in a unique way?’
Maybe we need AI, maybe we don’t. We don’t need to build a churn model – we need to figure out how to reduce churn.
Maybe AI is used to automate or augment intelligence. But that AI is a tool. Not the solution.
Designing Human-Centered AI Products starts with the user. Not the tool.
(Snapshot from Google I/O’19)
Designing Human centered AI products
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